By The Sea @ Batu Ferringhi

By The Sea is a property project developed by SDB (Selangor Dredging Berhad) located at Batu Ferringhi, Penang. The project comprises 138 units beachfront luxury condominium. The built-up area ranging from 1,037 sq.ft. to 3,012 sq.ft.

Property Project : By The Sea
Location : Batu Ferringhi, Penang
Property Type : Condominium
Tenure : Freehold
No. of Blocks : 3
No. of Storey : 5 - 11
Total Units : 138
Built-up Area : 1,037 - 3,012 sq.ft.
Developer : Selangor Dredging Berhad (SDB)


October 16, 2011 at 9:27 AMJennifer

Is this new project?

November 2, 2011 at 1:30 PMPYY

another super condo coming up in Penang.

November 4, 2011 at 9:21 PMHF

SDB did a very nice condo project in PJ SS2 called Five Stones. Check it out on the website and you will see. It is not super condo but has a good and efficient layout with great natural ventilation and a great balcony. It seems that some of those features may be adopted here. Would love to see SDB do a project in a more accessible area of Penang .Many of the condos in Penang are badly designed, especially those of medium cost. At such high prices, developer could do more to improve the living environment by being more creative and caring to their customers in their design to ensure all views and spaces are maximised.

November 10, 2011 at 3:32 PMbitan

Did anyone know the pricing ?

November 16, 2011 at 10:25 AMMs Ng

Accoringly to the Edgedated 7/11/2011 it was stated By the sea was service apartment? Please clarify.

November 19, 2011 at 12:48 PM一个槟城人

By The Sea :

The suites are priced between RM1.3 million to RM1.8 million each.

November 30, 2011 at 5:20 PMcondomana

Shanghaied Home Buyers Take to Street

........ he joined more than 100 homeowners rallying in front of the development’s sales office. His transformation from newlywed to street protester came after China Vanke Co. (000002) slashed prices for future buyers at the Qinglinjing complex, erasing about 20 percent of the value of his three-bedroom unit overnight......... “Developers’ profits are outrageous. The price they set when the housing market kept going up was far more than the real value.”

Deng’s anger underscores the dilemma facing China’s government as it tries to cool the property market. If policies such as increased down payment requirements don’t go far enough, it risks a housing bubble; if it pushes too hard, it may provoke the ire of a new generation of middle class “fang nu,” or housing slaves, in a reference to the lifetime’s work needed to pay off debts

November 30, 2011 at 8:17 PMjeremy tan

Dear Condomana,
China has been trying to slow things down for the past 2 years already. China has been increasing interest rates 6 times and raised the reserve requirements by 12 times in the last several months. They are doing their best to slow things and its finally working. They know that they have a bubble and if they don't do anything about it eventually it will collapse. Yes there has been a housing bubble in urban coastal areas in China and yes it is going to pop because the Chinese government is popping it with their own will.
Yes you are going have some real estate speculators going bankrupt but its not the end of the world.
Investing comes with risk, some people will go bankrupt but its not the end of the world

November 30, 2011 at 9:39 PMCitysleeker

China just cut bank reserve ratio today.... It is all over again. Abundant liquidity and low interest rates... The party continues!

November 30, 2011 at 10:58 PMjeremy tan

yes they did Citysleeker by 0.5 basis point. Nevertheless that would increase liquidity by $61 billion. It is always a balance between economic growth and inflation.

They popped the bubble, people went bankrupt and now they are slowly easing liquidity again. They are doing the right thing and they are doing their best.

November 30, 2011 at 11:01 PMjeremy tan

Besides, i don't think interest rates are low in China. It stands at 6.5%. In America interest rates are as low as 0.25%. Theoretically speaking i would borrow money from America.

November 30, 2011 at 11:07 PMCitysleeker

Nt just China... Central bankers around the world just announced steps to increase liquidity... Immediately...USD rises. More cheap money is gg into properties again....same old trick... Works tho..for the time being.

November 30, 2011 at 11:22 PMjeremy tan

This is what happens when they print more money, assets goes up. Nevertheless, i think gold is overdue for a correction. It has been going up for the past 11 years and for something that goes up for 11 consecutive years is certainly overdue for a correction.

Yea same old trick aka printing money. Expect commodities to go up very soon. In good times they will be in demand, in bad times they will just print more money and inflate everything with cheap money.

I expect housing prices to increase further by the 1st or 2nd quarter of 2012. Since, QE3 involves the Feds buying up mortgage back securities.

December 1, 2011 at 10:27 AMcondomana

I hope Zeti is smart (or maybe I should use the word "responsive" as her smarts is already proven so far) enough to introduce measures to buffer Msia from such liquidity boost/shock. Commodity price could be difficult to control as we actually have to import it, but property price can be controlled by way of ownership and financing restrictions. If China had introduced all those measures much earlier, they would then not have to back paddle now for fear of financial collapse. And such action actually reconfirms the extend of speculation/financial over-leveraging the property industry there is facing. I guess we are not too bad in Msia right now, but complacency could easily turn the situation for the worse in today's world of fast/free flowing money.

December 1, 2011 at 8:57 PMjeremy tan

Hi condomana,

It would be inevitable, all these hot money would have to go somewhere and usually it will end up in the stock markets, commodities and assets.

I think China did the right thing. They did everything within their means to control inflation. Honestly, with all the hot money floating around it is indeed a very hard task to cool things down.

The next few weeks is going to be bullish for the stock market.

Btw, all the sea view facing units at by the sea are already sold....

December 2, 2011 at 12:09 PMcondomana

Hi jeremy,

It is inevitable only to a certain extend, depending on how strong a measure the regulators are willing to impose. Of course we are not talking about a socialist economy whereby all prices are regulated (therefore the prices are not aligned to fundamentals), but an economy with excessive leveraging and hot money also results in frothy asset prices (and therefore also not aligned to fundamentals).

It is crucial for policy makers to stay true to the fact that the wealth of the people should be created by way of productivity efforts, but not asset price increase. Asset price increase should be a by product of wealth creation, but not vice versa.

December 2, 2011 at 9:40 PMjeremy tan

Socialist or capitalist, throughout the history of human kind, governments destroys savings. All they know is to print money.

The only country which i know of that creates wealth from productivity effort is Singapore. Malaysia can never achieve a high income society because we import cheap labour such as Banglas, Indons etc to fill in the jobs where the average Malaysian wouldn't do for a mere RM800-RM1000/month.

The only way to create wealth is to work, save and invest.

Whenever, the central banks print money, wealth is not created. It is in fact diluted. Those holding assets will see their wealth grow as it will take more cheap paper to own them. You can't print a building, or a plantation or a mine etc.

September 23, 2012 at 6:52 PMChong

latest infor:-

1) price range from 1.5 mil to 2.9 mil

2) block a1,a2, a3, b & c, total 138 units

3) 50% sold, all sea front view sold.

4) completion by 2016

5) 1.7mil/1300sft = $1307/sft, commercial title neh.

only invite those Kaya to view show unit.

September 23, 2012 at 7:52 PMjeremy tan

Hi Chong,

Did you buy one too? Which unit did you buy?

September 24, 2012 at 2:27 PMChong

Not buy. As too risky, and not confident can have good profit in 4years later.

September 24, 2012 at 7:49 PMjeremy tan

I have done my own analysis of the project and that area. All the beachfront hotels are always booked on festive seasons, middle east holidays and on weekends.

The rates for a hotel room there with a beachfront ranges from RM500-RM1000 for the basic room. I am talking about a room for two.

So let's say i am renting a service suite with 2 rooms that can accommodate a family of 4 for RM650 a night. Per person it would only cost RM163 a night to stay which is pretty competitive. Besides, SDB has their own F&B that i believe in the future will cater to the residents there as well. I have personally visited their Maya hotel in KL, trust me it is nothing less than amazing.

i am pretty sure i can rent it out for 150 nights a year.

that would give me RM97,500 a year on average.

Of course we can argue about other condos such as sri sayang etc for rental but By The Sea has a beach directly in front and it is located between Hard Rock and Park Royal. Besides it shares the same beach as Bora Bora, 69 Mansion, all the other hotels.

People can go for their waterskis, para gliding , horse riding etc

I am not selling the project but this is just my own analysis. Hope that helps.

September 25, 2012 at 12:42 PMChong

Thanks Jeremy, for rent out may be good, but need holding power too.

How about sub-sales prospect after completion which is in 2016?

Can it reach 3-4 mil? which about double the price for a 1.7 mil unit.

Hardly right? for such small unit, then main return would be the rental only.

September 25, 2012 at 4:18 PMDD

@ Jeremy Tan
is this project a commercial title with leaseback program to hotel management company to run? or this is actually a residentual project without a full hotel management team with full fledge 5 star service? Unless you have room service, 5 star hotel facilities with all the check-in convenience, I doubt you will get RM650 per night rental. You probably can get long term leasing kind of foreign customers. But seriously, if I am your next door neighbor, I would be really pissed. Paying so much for a nice condo but having a neighbor who is doing daily rental.

September 25, 2012 at 4:42 PMAlan

1.7 mil for a commercial title at 1300 psf is really abit high in price...

You can get semi detached or luxery condo's for half that price in Batu Ferringhi which to me seems to be a less riskier and more attractive proposition.

Sea Front properties are very attractive to some but that price per night is abit pricey even for that kind of property.

September 25, 2012 at 5:09 PMjeremy tan

Hi everyone, thanks for the constructive feedback. It is commercial title hence the owner is entitled to rent it out as a hotel room.

Besides, SDB has agreed to help us out on the management of the suites if we wish to rent it out as a service suite. However they did mention they would prefer tenants with a 3 months contract.

I do agree it is the most expensive development in Penang. There are other properties that are so much cheaper around the area. However, this is a beachfront project, not just beachfront. The potential for rental is certainly there. I wouldn't expect it to appreciate much. Obviously it wouldbt double. To be honest I don't think any properties in Penang would double upon completion anytime soon.

The boom days for properties are more stable now. It is safe to say that in terms of appreciation wise, it would be around RM100 psf upon completion for any projects.

I am pretty sure I won't lose money from buying a unit at the by the sea. I might not extranormical returns but rental wise it would be good. That I can live with and once in a while I can enjoy the unit as well.

It is after all a project along Batu ferringhi's golden mile.

It is a part of Penang that feels islandish and touristy.

I guess we will find out its true potential upon completion in 2016.

September 25, 2012 at 5:16 PMjeremy tan

I believe RM650 a night is not expensive at all for a suite.

If the tourist can pay RM500-RM1000 for a room. It is always fully booked at lone pine, rasa sayang, golden sands, hard rock, holiday inn on festive seasons and some weekends.
I do believe they are more than willing to pay RM650 per night for a suite that comes equipped with 2 rooms and 2 bathrooms, kitchen, laundry etc. F&B restaurant in front and concierge etc. SDB will be managing it.

Not forgetting that it has a swimming over looking the horizon and the golden mile with tourists paragliding,ski jetting, horse riding,banana boat riding in front of this golden mile.

Renting it out for RM650 a night for a family of 4-6 is not an issue.

What do you guys think?

September 25, 2012 at 5:34 PMjeremy tan

If I can get 5% rental for the price I paid for, it would be considered good already. I bought at RM1.5 mil for my seaview and beachfront view unit. So 5% would be RM75000 a year. Upon completion it would be RM1.7 mil just like what Alan predicted. Even if I were to rent it out for RM500 a night I will be able to make at least RM75000 a year fron rental.

September 25, 2012 at 10:40 PMPO

Buy Moonlight Bay Condo villa instead. 600 per sq foot facing sea and much nicer environment then By the sea at half the price.
And also Why not Mah Sing Ferringhi Residence, that's only 600 per sq ft and it is so nicely semi furnished.
The price is 900000 for 1510 sq ft. Visit it and you will be amazed at all the inclusions.

September 26, 2012 at 7:54 AMjeremy tan

Hi PO,

Moonlight Bay has no commercial value as compared to by the sea, it is in the middle between Batu ferringhi and Tg Bungah.

Tourist wants the conveniency and a beachfronnt. By the sea can be treated like a hotel suite for rental.

Ferringhi residences by Mah Sing is located behind a row of low cost flats and an existing housing area.

If it is for own stay I would buy those 2 mentioned by you since it is so much cheaper.

September 27, 2012 at 1:18 PMChong

Hi all,

i've seen the show unit and talked to the agent (developer hired to promote on the day) , agreed is a very nice project and commercial title.

jeremy must know the developer as can get 1.5 mil with sea front view. now no more, cheapest unit also 1.3 mil. I lik the 1.7 unit , but also not sea front view.

i believe jeremy can sell your unit at least 2.0mil once completion.

moonlight bay is a dead town now, good luck to those own it.

bayu ferringhi got give Honda Civic for buyinh semi-d uniy, sub-sales 2.3 mil now.

ferringhi residence yet know as deep inside, but greenery and fresh air, send your children to Upland la.

why not talk about ferringhi villas, afordable and nice to stay, bungalow neh! strate tile in process...

September 27, 2012 at 6:40 PMjeremy tan

Thanks for the support Chong, I do hope this project will be a success as well.

My uncle has 2 bungalow units at Ferringhi Villa and i have to say it is certainly worth the buy for the price that it is going for.

September 28, 2012 at 7:34 AMfrogprince

Hi Chong,
I was offered 1.5m for a sea-fronting unit during pre-launch. And no, I do not know them...just an early bird registrant. Probably it's a mistake that I did not pick it up as it is now sold out (sea-fronting units).
But Also take note there are some low cost, budget cluster house in front of this project. One of them is to repair boats. And it is exactly beside a big mosque. No offense but the wake up call is just too loud. Buyers would hope SDB put up a sound-proof window.

September 30, 2012 at 4:20 PMFox

I noticed also a dirty river crossing the yard ! Maybe mosquitoes and bad smell cld be another problem...

September 30, 2012 at 10:42 PMjeremy tan

Hi Fox,
if you did visit the show office you would know that SDB will be spending RM1.5 million on rehabilitating that river.

October 1, 2012 at 7:17 AMFox

I went to the show room, I saw one model apartment and... no sales people told me anything about this river.

October 1, 2012 at 9:27 AMjeremy tan

Hi Fox,

There is a big aquarium that is filled with assorted plants and a big board stating the rehabilitation process for the river at the show office.

If you spoke to any of the sales person they would have mentioned the river.

October 1, 2012 at 12:38 PMFox

Hi Jeremy,

What I can tell you is that early february, I went to the office as I was staying at Hard Rock hotel, I visited your show room and talked to sales people who took me to the show unit (if I remember it was on level 1) but they did not mention any rehab for the river. I do not remember the aquarium neither...but it is a long time ago already. However, I trust you that they will spend big $ to rehabiliate this river as it is essential considerieng the prices of those condos. I really look forward to see how this project will be once completed. For me, there are a few other points mentionned by Frogprince which are a no go.

October 1, 2012 at 3:29 PMjeremy tan

Hi Fox,

I hope this project will turn out fine too.

I extend my invitation to you to view my unit once it is ready if in 3 years time we are still around.

There is nothing much we can do about the vicinity of the mosque to this project. If you are standing outside you are bound to hear it even from Hard Rock Hotel or Park Royal. However if you are in your room you can barely hear it.

I believe SDB would be using double glazed glass windows filled with inert gas to filter the sound from the mosque. We will have to wait and see whether it works or not.

As for the front squatters they have already issued letters for the eviction and they promise they will all be gone before the project completes with the help of MPPP.

On the left handside of this project MRCB will be developing the land and I heard another developer will be building boutique hotels next to it.

On the right, another developer is showing interest to acquire the land to build more commercial units.

We will have to wait and see what happens.


October 4, 2012 at 12:21 PMChong

ya, fair and prudent.

promises need to wait and see.

bt ferringhi development need to be well plan now, Penang Government need to have overall development plan for bt ferringhi, if not it become non-commercial non-tourist spot.

past Koh Tsu Koon team did not make bt ferringhi a shinning toursit spot, and just a lousy roadside pasar malam for tourist and selling same imported gifts and grossey. no identity for penang except petaling street souvinier.

beaches sports activity also not in control, ambulance sound accompany solat al-quoran.

our alternate access road to bt ferringhi with tunnel proposed by Lim Guan Eng also do not have further news, still in tendering?

overall both BN and PR government do not have clear and presentable tourist development plan for bt ferrignhi and it just stay as 1970-80an impression.

do you prouf with bt ferringhi? i am not.

October 4, 2012 at 3:27 PMjeremy tan

Hi Chong,

I am actually quite proud of Batu ferringhi. I brought a few friends from Australia and they love the place. According to them it is like Bali and Phuket.

They did mention that the hotels in Penang are so much better in terms of quality.

October 4, 2012 at 5:24 PMcondomana

I brought a couple of friends from UK/France there recently, they were shocked/puzzled/surprised by the murky water.

The peak period in Bali is mid year due to the wave for surfing. You surely can't get that type of wave here...:)

As much as I am infatuated with my hometown, I think we should not kid ourselves....cheers!

October 4, 2012 at 10:24 PMjeremy tan

Hi Condomana,

As much as i would love to argue with you about the beauty of batu ferringhi.

I will agree with you that the sea is murky.

Nevertheless, statistics don't lie. The number of tourists we have in Penang has been increasing and the occupancy in all the hotels are beyond excellent.

Just like beauty it lies in the eyes of the beholder. All it takes is for the majority to like a place to make it worth their time.

Certainly the Middle Eastern people frequent back to Penang every year for their holidays.

Singaporeans as well. Not to mention westerners from Australia,EU,USA etc

I guess the over all aesthetic appeal of Penang island is something other islands cannot offer.

Example: the diverse culture of races, food and tradition.

I do frequent Batu Ferringhi every week to have a glass of orange juice on the beach itself and enjoy the sunset while enjoying the water activities by the sea. Tourists riding on horses, sun tanning under the sun,para gliding,jet skiing, enjoying their coconut juice under the shade while having a chat.

By night fall, the markets will be opened and there will be plenty of people of different nationalities walking around.

I would sometime dine at Ferringhi Grill at Rasa Sayang.

Drop by at Lone Pine for the spa and massages

Pay 69 mansion a visit to have a feel on how it is like to party at night by the beach.

I would sometimes drive further to spice garden to take a walk.

That's what Batu Ferringhi can offer and i love it to bits.

Life is just stress free under these environments for me.

What appears plain to you is magical to me.

October 5, 2012 at 10:17 AMFrank Ferguson

Hi Everyone,

I feel that batu feringi is one of the best place I have been. The food,the people and the hotels. Althought the water is so clear compare to few but feeling of being there is different. And those friendly smiles makes me feel at home. Rasa Sayang relax package is near perfect.

October 5, 2012 at 2:34 PMFox

Hi Everyone,

I must say that I do agree with Chong. While I love Penang island and find it is an unique place with a mixed of good food, friendly ppl, wonderful colonial buildings, I found that BF could be so much more that what it is now.

If you have lived in Asia for years and travelled much, it is difficult to find that BF is great. The beach itself is nice but the water is... but it is not what I find to be the biggest problem. Water quality cannot be compared with Bali and absolutely not to Phuket. The food is good in Bali and excellent in Thailand. BF beach (not the water) is probably nicer that most beaches in Bali but Phuket beaches are generally nicer. On all 3 places, there are 4* hotels but the main difference is that BF as a town is terrible with some slums (or almost) around. This market is cheap for cheap items "made in China", there is no artist, no design, no real boutiques with designers products. due to the road condition, the shopping experience is certainly not great. Go to Seminyak in Bali (and about everywhere in Bali) and you will find a lot of products such as perfumes, furnitures, marble, spa treatments of other arts and crafts. Most of it made locally or coming from Eastern Java. Same can be said in Phuket more or less. I think Penang (due mainly to Georgetown renovation) has now the potential to attract tourists with more $$$. I defintely think that people in charge at BF must decide if they want to remain a cheap destination or if they want to be the natural beach of Penang as a new international destination just coming out of the radar ! If so, they have a lot to do in terms of infrastructure, safety, pollution, water treatment, proper housing for locals...
Just my 2 cents...

October 11, 2012 at 8:49 AMAlan

@jeremy tan

I think your idea is good however to implement the short term rentals, you will need to have good management and good marketing for the property. Good running of your property is essential and will not be easy. I have trouble sometimes in finding good tenants as the tenants I have in are always either too fussy or they seem to break things in the house. If you have even shorter term tenants, you have to be careful that they don't get too drunk or too messy in the place. Cleaning up will be another consideration too.

In the long run however, I'm sure the capital appreciation will be there as the property is in a prime area where foreigners are flocking to retire.

October 11, 2012 at 5:37 PMjeremy tan

@ Alan

Thanks. I do agree with you. Hence, i will be relying on SDB's experience based on their Maya Hotel to make it a success.

After all it is their first project in Penang and it will be a big embarrassment to screw up their first impression and chance to shine in Penang.

November 6, 2012 at 3:39 PMJustin Biel

Different places have different culture that make it special and unique.
Bali & Phuket is a very beautiful place and worth visit.
But Batu Ferringhi have its own uniqueness too, is our effort too to keep it clean and a place everyone will wish to come.
By The Sea is worth considering.

November 6, 2012 at 3:43 PMJustin Biel

SDB Project is about concept and lifestyle, By The Sea is not only selling the sea but also the landscape and river rehabilitation.

January 14, 2013 at 5:07 PMUnknown

I had booked a unit in this project long ago, before it was opened to the public. However, when I made a site visit, I noticed the budget hotels in front of the condo site. To me, this is not beachfront apartment if there are other buildings in front of you. I also noticed the mosque and the squatters on one side of the site. As a result, I cancelled my booking.

January 14, 2013 at 5:57 PMjeremy tan

yea that was my main concern as well and still is. There is nothing much we can do about the squatters.
Provided the future developers are willing to pay them off and relocate them to a new place.

As for the budget hotel in front, they promised that it will be gone before the project is completed. The state would relocate them like how they relocated Sunset bistro to Bora-bora now.

I certainly do believe that in terms of rental, it shouldn't be a problem. During peak season and festive seasons all the hotel rooms are almost fully booked. I use the word almost because the ones available are the president suites that cost RM4-15k a night depending on which hotel.

I believe eventually the state will do something to the tourist belt in batu ferringhi. Now we have a theme park up in Teluk Bahang and eventually they are building a resort there as well.

Hopefully the much needed coastal road from tg bungah to batu ferringhi will take place in the next few years

November 5, 2013 at 3:58 AMAnonymous

With the DIBS gone and RPGT imposed is this still a good buy?
Anyone knows if the penhouses are still available and what was the price before and after the latest Budget announcement ?

November 15, 2014 at 1:35 AMJane

When is the building going to done & what is the selling price per sqft?? Is there any unit left from developer side??

November 17, 2014 at 2:43 AMAnonymous

Look like it is going to done. When is the OC?

May 28, 2015 at 4:56 PMAnonymous

I am sales consultant for Teak wood furniture. My shop is in Gurney Drive. Teak wood very hardy and withstand sea wind. Termites do not eat Teak. Whatsapp me 012-4683393 for viewing of furniture...

August 4, 2015 at 7:02 PMAnonymous

I have a best buy unit By The Sea for sale.
RM1.68Mil, lowest in the market.
Learn how to make RM12000per month by simply owning a unit at By The Sea.

Buyer do contact me at 016-4750441

August 6, 2015 at 10:11 AMWilliam Wong

I am the appointed marketing agent for By The Sea and I have sub-sale units for sale and rent. Also, there are limited new units left.
For more information, feel free to contact me at 012-473 2313 or email :

William Wong

May 18, 2016 at 12:47 PMAnthony

I have some units for sale and rent. Pls call or watsapp Anthony from Popular Realty. 0124333370 or 0124338798. U can also email to TQ
Will try my best to negotiate for u. TQ and have a nice day.

June 20, 2016 at 11:04 PMJaycus

Few unit on Hand !!!

For sale RM1.82Mil for 1200sft
For sale RM2.3Mil for 1600sft

For rent RM4000pm

Kindly contact Jaycus 0172262899

August 31, 2016 at 10:36 AMsummer lee

Any owner wish to let go? email at Thanks

September 3, 2016 at 3:52 PMsummer lee

Any owner wish to let go? email at Thanks

September 18, 2016 at 7:00 PMsummer lee

Any owner wish to release? Email me

October 1, 2016 at 11:39 AMsummer lee

Any owner wish to release? Email me

October 14, 2016 at 12:25 PMAnthony

I have some units for sale. Please call or whatsapp Anthony from Popular Realty. 0124333370 or 0124338798.
Price Range from 1.65mil to 1.85mil . Original and Renovated Unit Available.
Rental Range from RM4000 to RM6000. Partly furnished and Fully furnished available.
Will try my best to negotiate for u. TQ and have a nice day.